Home Improvement Hotspots

It goes without saying, we’ve all been spending a little too much time indoors over the last year. And with less to spend our money on, we’ve also all been saving - a lot, it appears

Home improvements

The Office of National Statistics averaged weekly savings of 22% during the first lockdown. Paired with the fact that, during this year’s phased reopening of stores, DIY and garden centres were amongst the first to welcome back customers, it’s fitting that household goods stores saw the highest growth in sales across all sectors between April and May this year. 


So with additional savings, plus many months of the same four walls, Brits have turned to interior projects, en masse. Yet this influx in indoor upgrades has led to lengthy wait times for fittings that require professional expertise. Reviewing monthly searches across the UK, we’ve uncovered some interesting truths about the demand for home improvement services in 2021. 


We looked into the number of monthly searches for 12 different services across 47 UK towns and cities to find out not only which were the most sought after, but where the demand is most acute. These services were: 


Bathroom Fitters 

Builders 

Carpet Fitters 

Conservatories

Double Glazing 

Fitted Wardrobes 

Joiners 

Kitchen Fitters 

Landscapers 

Loft Conversion 

Roofers 

Solar Panel Fitters 



Cities With The Most Demand For Home Improvements 


Totalling 2,120 searches every month across the services above, homeowners in Glasgow are seeing the most demand for renovations. That means the Scottish city is potentially seeing the longest wait times across the Kingdom.


The most coveted service in Glasgow is double glazing; with 500 monthly searches for ‘double glazing Glasgow’ and with temperatures as cold as they can be over the border, we aren’t surprised. However, Glaswegians looking to get a new carpet fitted might be safe as ‘carpet fitters Glasgow’ attains just 10 monthly online searches. 


Meanwhile, London sees the second highest demand, with 2,010 monthly searches in total; the most popular service being loft conversions. London is renowned for its capacity to turn even the smallest spaces into property, which marries with our results that loft conversions are the capital’s most sought-after service. Our study found 600 searches a month for ‘loft conversion London’. 


Ten Cities With Highest Home Improvement Demand


City

No. of Total Searches

Most Popular Renovation

No. of Searches

Glasgow

2,120

Double Glazing

500

London

2,010

Loft Conversion

600

Liverpool

1,840

Roofers

450

Sheffield

1,620

Roofers

350

Edinburgh

1,590

Roofers

350

Cardiff

1,250

Builders

300

Manchester

1,220

Fitted Wardrobes

300

Leeds

1,200

Roofers

250

Bristol

1,110

Double Glazing

150

Nottingham

1,110

Roofers

300



The Best Areas For Home Improvement In 2021

 

Now we know which areas are likely experiencing the longest wait times for home improvements, it’s time to take a look at where is seeing the lowest demand. In these towns and cities, monthly searches are the lowest across the 47 areas we reviewed. 


Homeowners in Southend-On-Sea will likely see the shortest wait times for renovations, with just 90 monthly searches totalled from our data - 70 of which are for ‘builders Southend-On-Sea’. The home improvement itch doesn’t seem to have hit Stoke-On-Trent or Slough either, with just 130 and 240 monthly searches, respectively. 


Ten Cities With Lowest Home Improvement Demand


City

No. of Total Searches

Most Popular Renovation

No. of Searches

Southend-On-Sea

90

Builders

70

Stoke-On-Trent

130

Carpet Fitters

80

Slough

240

Double Glazing

90

Poole

370

Double Glazing

70

Luton

370

Double Glazing

70

Portsmouth

390

Double Glazing

90

Swindon

480

Carpet Fitters

80

Sunderland

480

Roofers

100

Ipswich

490

Double Glazing

90

Bradford

500

Fitted Wardrobes

90



The UK’s Most Popular Home Improvement 


After reviewing the areas with the longest and shortest wait times for household refurbishments, we wanted to find out which services over all are the most sought after across the UK. 


We collated the number of monthly searches across all 47 towns and cities, as well as general searches for each service (e.g. ‘fitted wardrobes’) and ‘near me’ searches (e.g. ‘solar panels near me’) for overall UK figures. 


A new conservatory is the most in-demand renovation in the UK, totalling 87,420 searches, with the highest demand in Bristol. 


In second place, solar panels attain 64,490 monthly searches across the UK and are most popular in London. Securing the third spot are fitted wardrobes - with 50,780 searches a month, demand is high for this bedroom refurb. For homeowners looking for a new fitted wardrobe, you may be waiting the longest in Liverpool. 


Most Sought-After Home Improvements In The UK

 

1. Conservatory - 87,420 monthly searches
2. Solar Panels - 64,490 monthly searches
3. Fitted Wardrobes - 50,780 monthly searches
4. Double Glazing - 40,450 monthly searches
5. Builders - 36,740 monthly searches 
6. Loft Conversion - 35,690 monthly searches
7. Roofers - 34,310 monthly searches
8. Bathroom Fitters - 21,320 monthly searches
9. Kitchen Fitters - 17,140 monthly searches
10. Carpet Fitters - 15,550 monthly searches
11. Landscapers - 12,080 monthly searches
12. Joiners - 11,490 monthly searches



If all this talk of refurbishments has got you in the mood for a new fitted wardrobe, here at Spaceslide we’ve got plenty of information on professional wardrobe installation. Alternatively, we offer a handy guide if you’d prefer to build your own fitted wardrobe.

3 Simple Steps

Measure, Design, Order

  1. 1

    Measure the space in your room

    Use our helpful guide to make sure your wardrobe doors fit your space perfectly.

    Guide to Measuring
  2. 2
    Design

    Design your style using our configurator

    There are no hidden costs or surprises with our tool that allows you to view the price in real-time as you build your design.

    Design Your Wardrobe
  3. 3
    Place your order

    Place your order & get it installed

    Use our online design tool to create your bespoke sliding wardrobes and order them for direct delivery. Or you can take advantage of our complete survey, design and installation service.

    Installation